For Amazon sellers, understanding general liability insurance isn’t just about meeting Amazon’s requirements—it’s about protecting your business’s future. Once sellers reach $10,000 in monthly sales on the US platform, Amazon mandates general liability insurance within 30 days, but waiting until then to understand your coverage options can leave you vulnerable. While many sellers face legal challenges like cease and desist letters, subpoenas, and infringement complaints, having the right insurance policy can empower you to defend your business from a position of strength rather than immediately complying due to cost concerns. An insurer’s duty to defend is often broader than sellers realize, and with the right policy language, coverage can be triggered even when infringement claims are specifically disclaimed. This presentation will demonstrate why having the right insurance policy before disputes arise is crucial for your business, and attendees can schedule a free consultation afterward to review their specific policy options.
